صورة الآخر وحضور الإيثوس (Ethos) والباتوس(Pathos) واللوغوس (Logos) في الخطاب -فيلم المحارب الثالث عشرنموذج-

Abstract

The Other’s Image and the Presence of Ethos, Pathos and Logos in Discourse -The 13thWarrior as a Sample- 

This paper highlights the decisive role discourse plays in revealing the identity of the speaker through three important dimensions that form the basic building block in every speech, and which are: the Ethos, the Pathos, and the Logos. These aspects -as explained by Aristotle- are deemed argumentative concepts, firstly intended to persuasion, and emerge from three fundamentals: ethics, affection and mind. They are also effective tools to influence the addressee to the extent of changing his mindset and altering his behaviour, as well as unveiling the latter’s different cultural representations, deriving from his identity which is governed by many factors too, including religion, ideology, social, psychological and geographical elements. All these specificities establish the question of the 'other' and symbolize with distinction the dialectic of selfhood and otherness. Thus, the present seeks to probe into the ethos, pathos, and logos by explaining their meanings and bringing into view their different manifestations in discourse and the ways to approach them linguistically and to be processed pragmatically. The film ‘The 13th Warrior’, adapted from Aḥmad ibn Faḍlān’s trip to the country of Saqāliba (Slavs), will constitute the corpus of this study, and his eloquent and pithy message which reveals the secrets and reports the news, in a tone with too much marvel about the life of the brave Northmen who Arabs have never set foot in their land, and their habits in food, drink, garment. .